Lean startup and design thinking are two frameworks that are popular among product developers and innovators. Each of them help to take a large proportion of the risk out of creating products and services, especially those that are disruptive.
However, knowing just how valuable both Design Thinking and Lean Startup can be within your business can make it hard to know where to begin. Which of the two should you prioritise? And when should you use each of them?
As huge fans of both of the methodologies, we actually believe that the two should be used in harmony to allow you to really understand your customers. That way, you can create a product or a service that they truly want and need.
And that’s the key to a profitable business!