Market Research
4 ways to test how people use your deployed product

When launching a new product, it can be scary not knowing how it will be received and whether or not it will be a success. 

We are big believers in the importance of really getting to know your customers prior to launching anything. Even after you’ve deployed your product, it’s good to carry on doing research to help you see how the market reacts to your product in the marketplace.


Why use metrics?

The sales funnel below gives an overview of the customer journey from prospective customers to paying customers. Using metrics can help you get feedback to look at conversion rates and how people are interacting with your product.

Source: Web Ascender

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